Academic Theses

Basic information

Name OHIRA, Shuji
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Title 

"Green Consumption and the Theory of Planned Behavior in the Context of Post-Megaquake Behaviors in Japan"

					

					

						

							

								

									
Bibliography　Type 

									
								

							

						

						
Joint Author

					

					

						

							

								

									
Summary 

									
								

							

						

						
With Stanislwski Sumire and Yasushi Sonobe. This study was to analyze Japanese consumers’ decision-making processes for environmentally friendly products.

					

					

						

							

								

									
Magazine(name) 

									
								

							

						

						
Advances in Consumer Research, Vol.41, Association for Consumer Research

					

					

						

							

								

									
Volume 

									
								

							

						

						

					

					

						

							

								

									
Date of Issue 

									
								

							

						

						
2013/12