Author

Basic information

Name NISHII, Mayuko
Belonging department 商経学部
Occupation name 准教授
researchmap researcher code
researchmap agency

Book Title

Sensory Appealing to Consumer Emotion and Cognition: Whatever Lies Ahead of Your Unawareness

Sole or Joint Author

Single author

Summary

 

Publication Office

 

Date of Issue

202305

Subject1

マーケティング論Ⅰ