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Name
NIHEI, Kyoko
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Title
学会発表:くちコミ・マーケティングと消費者診断―ポジティブくちコミ(PWOM)とネガティブくちコミ(NWOM)の分類―
Sole or Joint Author
Sole Author
Date of Issue
2017/08
Conference Presentation(name)
日本経営診断学会、2017年度第5回関東部会 (明治大学)(査読なし)
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