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Basic information

Name HASHIMOTO, Takako
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Title

Detecting Unexpected Correlation between a Crrent Topic and Products from Buzz Marketing Sites

Sole or Joint Author

Joint Author

Date of Issue

2011/12

Conference Presentation(name)

Proc. of the DNIS 2011, pp.147-161, LNCS 7108, Springer, Heidelberg, 2011

Summary

口コミサイトのメッセージを対象とし,時事問題をきっかけとした想定外の消費行動を抽出するための研究.新しいソーシャルメディア解析手法を提案.

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