Academic Theses
Title
Bibliography Type
Summary
Magazine(name)
Volume
Date of Issue
Basic information
Name
ANDO, Kazuyo
Belonging department
Occupation name
researchmap researcher code
researchmap agency
Title
Return on Marketing: Measurement of Marketing Effect
Bibliography Type
Sole Author
Summary
Magazine(name)
Japan Marketing Journal
Volume
第96巻101-109.
Date of Issue
2005/03